Meet the Woman Whose Chic Hotel Empire Embodies
French Country Living at its Finest



If you read last week’s story about my seven weeks in Provence, you’ll remember how my adventure brought me closer to one of the most expansive, exciting visions for my business: opening the first Divine Living Hotel in the South of France. Even though the dreamy chateau I fell in love with turned out not to be the one, the Universe has only continued to provide inspiration for how I might manifest my dream.

Recently I was scrolling through Pinterest, and I was stopped in my tracks by the most gorgeous photos of idyllic French boutique hotels in Provence, St. Tropez and the Alpine paradise of Haute Savoie. And when I learned there was a woman entrepreneur behind it all, I absolutely had to know more.

So I took myself out for a quintessential Provençal lunch at one of her properties, Bastide de Marie. It was there that I enjoyed a scamorza risotto with lemon zest that I’m still dreaming of, plus a crisp glass of a properly chilled rose.

After lunch it was time for a massage and an epic facial. Ladies, it’s so important that we create treasured moments for ourselves. These experiences help us unwind, be more feminine, allow ourselves to receive (after all the giving we do), and there are few places better to do this than the French countryside.

Jocelyn Sibuet is often called the French Martha Stewart, perhaps because of how she embodies the lifestyle through her books, beauty products and of course, her growing empire of hotels—which features over a dozen properties, plus restaurants, vineyards, a winery and hundreds of employees.

The oldest Sibuet hotel, opened in 1989, remains the most unconventional of the collection.


Jocelyn and her husband Jean-Louis had the vision to transform a number of old farms in their native Alpine village of Megève into a high-end hamlet with both rooms and private chalets. Over the years Les Fermes de Marie has hosted French royalty, rock royalty (The Beatles), and Hollywood royalty (Tom Cruise and Nicole Kidman). Now one of several Sibuet hotels in Megève, some say you can credit the family for making this sleepy ski town into the super-chic destination it is today.

Undoubtedly what makes the Sibuet hotels so special is Jocelyn’s singular style when it comes to design. Far from cookie-cutter, each property and each bedroom is distinct. Everything is inspired by the local surroundings, down to the food at the restaurants and the treatments at the Pure Altitude spas. Jocelyn is known to scour local antique markets, bringing in farm objects and country furnishings that add charm and personality. Her idea has always been to treat each property like her own home, and clearly for guests that level of love is infectious.

From the snowy Alps to the sunny shores of the Riviera, Jocelyn understands the art of French country living maybe better than anyone. In this day and age it truly is possible for women to turn their passions for artistic, social and creative pursuits into thriving businesses, and of course here at Divine Living we love to show you the evidence. I hope you’ll all be lit up as I am to dream of a stay at one of the beautiful Maisons&Hotels Sibuet properties, while imagining what your company would look like if there were no limits.





In her debut coffee table book, Jocelyn Sibuet shows you the secrets to decorating an authentic Alpine chalet, a Provençal farmhouse, and a Mediterranean cottage—with delicious recipes to complete the experience.


To explore the full range of Sibuet hotels, visit: experience-sibuet



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