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When Last Minute Inspo Trumps a Carefully
Crafted Plan

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I’m so blessed to be surrounded by smart, savvy people who happen to be somewhat obsessed with nailing down a date on my calendar. Making plans is important for any business…however, it’s not something I’m too attached to implementing. Even a dinner reservation (which in France they love almost as much as they love to say “FULLY BOOKED!”) seems a bit much. How am I supposed to know what I’ll want to eat tomorrow, or what time I’ll be hungry?

While I do appreciate the world’s penchant for a well-appointed schedule, I also hold dear that a Queen always has the right to change her mind. Perhaps you read my story on the Art of Spontaneity, where I discussed how my summer of slow Provençal living reminded me of the creative power that’s available to those who dare to live in the present.

rt-quote-2It wasn’t all talk. Shortly after leaving my villa and arriving in Paris, where major business moves awaited me, I was given the opportunity to practice what I preach. Here’s what happened. It must have been more than six months ago now that we laid the plan for a three day video shoot, followed by our third Divine Living Academy live event of the year in the City of Lights.

The new Paris video series was going to be our big marketing piece for 2017—very, very important. My team had worked with me to hash out all the details, like how many videos there would be, what downloadable packets would be available with each one, and the overarching narrative, complete with take-aways and calls to action. The videographer and crew had been booked, the locations chosen. It was all ready and waiting for me. Fabulous, right?

And yet, in the weeks leading up to the shoot, I hardly felt excited. Gasp! Who says that out loud?! I found myself resisting and procrastinating (two things I rarely do). I’m no stranger to the camera, but I thought maybe it was just nerves? So I tried to push past it. On my way to Paris I told myself, “Alright Gina. It’s September—time to go back to school, buckle down and get into work mode!”

I wanted to rise to the occasion, fulfill the plan, and live up to everyone’s expectations. But the closer we came to the shoot date, the more it felt like I just couldn’t or wouldn’t. Something about it felt calculated and contrived. It wasn’t totally scripted, but it was predetermined enough that it left little room to play. And while I think a multi-part video series is a great sales and marketing platform (and encourage you to go for it if it’s what moves you), I had done this many times before…and now it seemed a little uninspired.

A few days before the shoot was to begin (as in 48 hours), I was sitting with Glenn at L’Absinthe Bistro, telling him about all my hesitations. I started to wonder…what else is possible? And that’s when I got the idea. It came out all of a sudden: “What if instead of doing the usual series where I give away content, we give people a look at the experience of being in the Divine Living Academy, in a live, real time way?”

I reminded him of how whenever I ask my clients what they want to see more of, the top answer I always get is “Behind-the-scenes.” Well, we have a four-day event coming up, with over 100 of our fabulous Divine Living Academy participants arriving from around the world and another 200 of them live-streaming in. What better opportunity to show people the kind of business, relationship, personal development and life transformation that happens in the Divine Living Academy?! How better could we demonstrate the love and connection that occurs in this community of high-vibe women from over 100 countries? I said, why not shoot a mini-documentary, sharing content from the stage, interviews with the women about their success, and of course an intimate peak at my life behind-the-scenes?

Glenn gave me this look that was equal parts “That is BRILLIANT!” and “Ugh, what a pain in the ass to change all these logistics at the last minute.” But ultimately—thankfully—he was IN. The next day we had a meeting with our director and videographer, who were fortunately equally as flexible and willing to call up the crew and switch the dates to make this happen.

rt-quote-1So is everyone in a scramble right now? Yes…and for that I do acknowledge and apologize for the inconvenience. At the same time however, there is so much more excitement and energy around the project felt by all. The creativity is flowing and the team is so excited about the possibilities that this spontaneous change of plans will open up for the brand, and how this style of communication will be in such greater service to our viewers.

I hope you all enjoy what we’ve now filmed for you and are in the final stages of editing, and more than anything I hope that as a feminine woman entrepreneur, you give yourself permission to change your mind when inspiration strikes. If you’re not feeling lit up, you don’t have to go along with what you think other people want from you, or judge yourself for seeming wishy-washy or flighty.

Sometimes we may be those things, and when we are we need to call ourselves on it. Other times, we get a Divine download that points us in a bold, innovative and exciting new direction and we have to seize the moment. To me this opportunity to change course was clearly supported by the Universe, which allowed everything to unfold quite effortlessly despite the small amount of time.

Believe me, I would have been thrilled had God told me about this idea a year ago. I could have let my team know well in advance and everyone would have been happy to pre-plan. But a lot of the time, the most powerful ideas are only available to us in the moment. So if anyone has an issue with my spontaneous tendencies, I tell them to take it up with the Big Guy. Because I’m just the messenger, and I just happened to get the message last night.

sam-circleA Note from Sam:

A running joke we have here at DLM is that as Editor-in-Chief, I’m always right. Gina even gave me a t-shirt that says so. I love that we can laugh about it, though running this magazine has taught me a thing or three-thousand about flexibility. Of course there are times when I’m not right, and times when my need to control, plan and schedule everything only hinders the creative flow.

Gina really does practice what she preaches and won’t do something she’s not passionate about. She’ll hem and haw and pout (ohhh yes…the struggle is real) until the passion comes alive again. Those last minute changes may be painful to work through, but they also tend to be brilliant—and lead to an end result we can all be excited about, even if it proves me wrong. So I say open yourselves up ladies and stay close to this wise mentor of yours. Change is uncomfortable in business and in life, but it often yields our best work.

sam-circle
A Note from Sam:

A running joke we have here at DLM is that as Editor-in-Chief, I’m always right. Gina even gave me a t-shirt that says so. I love that we can laugh about it, though running this magazine has taught me a thing or three-thousand about flexibility. Of course there are times when I’m not right, and times when my need to control, plan and schedule everything only hinders the creative flow.

Gina really does practice what she preaches and won’t do something she’s not passionate about. She’ll hem and haw and pout (ohhh yes…the struggle is real) until the passion comes alive again. Those last minute changes may be painful to work through, but they also tend to be brilliant—and lead to an end result we can all be excited about, even if it proves me wrong. So I say open yourselves up ladies and stay close to this wise mentor of yours. Change is uncomfortable in business and in life, but it often yields our best work.

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