gina-mba-dec

Thinking you might slow down this month? 
Perhaps you’re wondering, as people always ask me: does anyone
actually buy programs and services during the holidays?
The short answer is YES!

How can I say that so confidently? Because I’ve created the experience in my life that December is always, always, always my most lucrative month of the year.

Whatever you’ve heard about seasonal shopping patterns, forget about it. The truth is that we have the power to shape our reality and create the sales and impact we desire, whenever we put our minds to it and take action.

gina-mba-quote-1I remember my first December in business. I had really struggled that year. As winter arrived, the questions ran through my head: are people really going to buy a coaching program in December that doesn’t start until January? Isn’t everyone spending their money on gifts, travel, parties, friends and family? Who even has the money for this, anyway?

Of course since I was barely scarping by, I imagined that everybody else must be as well. However it dawned on me that if people were not going to be spending any money on business building and personal development programs (in particular my own!) that month, then I was in trouble.

So I realized that this idea that people were not going to purchase my programs in December was simply not an option for me. I could go into the month praying to maybe make a miraculous sale or two and just cover my rent per usual or, I could create a better vision for myself.

I chose the latter, anchoring in a conscious belief that December was going to be my best sales month of the entire year. I created a mantra, and said it over and over again until I believed it firmly in my heart and in every cell of my being.

And so it was. A record breaking number of women signed up for my programs that month, and I closed out the year better than I could have possibly imagined. When the next year rolled around, I thought, why not make this a holiday tradition? It’s since become one of my favorites.

So, what exactly does it take to manifest major end-of-year sales? You’ll be pleased to learn that you do not have to miss out on the holiday cheer. Here’s my easy strategy for making this month your biggest of the year:

gina-mba-dec

Thinking you might slow down this month? 

Perhaps you’re wondering, as people always ask me: does anyone actually buy programs and services during the holidays?

The short answer is YES!

How can I say that so confidently? Because I’ve created the experience in my life that December is always, always, always my most lucrative month of the year.

Whatever you’ve heard about seasonal shopping patterns, forget about it. The truth is that we have the power to shape our reality and create the sales and impact we desire, whenever we put our minds to it and take action.

gina-mba-quote-1I remember my first December in business. I had really struggled that year. As winter arrived, the questions ran through my head: are people really going to buy a coaching program in December that doesn’t start until January? Isn’t everyone spending their money on gifts, travel, parties, friends and family? Who even has the money for this, anyway?

Of course since I was barely scarping by, I imagined that everybody else must be as well. However it dawned on me that if people were not going to be spending any money on business building and personal development programs (in particular my own!) that month, then I was in trouble.

So I realized that this idea that people were not going to purchase my programs in December was simply not an option for me. I could go into the month praying to maybe make a miraculous sale or two and just cover my rent per usual or, I could create a better vision for myself.

I chose the latter, anchoring in a conscious belief that December was going to be my best sales month of the entire year. I created a mantra, and said it over and over again until I believed it firmly in my heart and in every cell of my being.

And so it was. A record breaking number of women signed up for my programs that month, and I closed out the year better than I could have possibly imagined. When the next year rolled around, I thought, why not make this a holiday tradition? It’s since become one of my favorites.

So, what exactly does it take to manifest major end-of-year sales? You’ll be pleased to learn that you do not have to miss out on the holiday cheer. Here’s my easy strategy for making this month your biggest of the year:

 

Create a Compelling Vision
gina-mba-1As with anytime we want to manifest something in our lives, we have to be confident in both the what and the why. Get crystal clear on the exact amount of money you need to bring in, and make sure there’s a compelling reason why you desire it. Is there a coaching program you want to sign up for? Does your car need new tires? Is there someone you want to buy a gift for to express your love or gratitude? Once you have the specifics, allow yourself to really see yourself living out your dreams: on the beach in Tahiti, driving a new car, teaching a sold out group program and having a major impact on people’s lives. Whatever it is, see it in detail, feel it, believe it, and be open to receiving it.

 

Let the Good Times Roll
Do not think that you need to be any busier than usual to pull this off. Being “busy” isn’t what moves the needle when you’re an entrepreneur—you have to take smart, effective action and focus on money making activities. For me, it’s actually become part of my success strategy to fully enjoy the holidays. It’s a time of abundance, for both me and my bank account. So remember to delegate, delegate, and DELEGATE! That way, you can allow the fun and festivities to energize and support you in making the right business moves.

 

Be Of-the-Moment
gina-mba-2This is the time to get smart with your marketing and sales. Whatever you’re offering at this time, there are plenty of ways to make it relevant and inspire people to make the purchase now. Ask yourself, what are you doing that’s going to lead you to having the best financial month of the year? How can you package your products and services for this moment? What about early-enrollment incentives, bundles and holiday specials? If you know your brand, ask the right questions from the core of your desires, and push yourself beyond your limits, you’ll discover an inspired plan of action to create the exact success you are craving.

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